Current Journey: October 2023 - May 2024
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Overarching Journey
Enterprise AI in Technology
and Service Operations
How can technology companies manage the deployment of AI capabilities?
Additional Journeys
AI for Predictive and
Proactive Support
How can Field and Support Service organizations leverage AI to recognize patterns and anticipate needs?
Content Development:
From AI to Z
How can Education Services teams accelerate content development with Generative AI and other evolving capabilities?
AI-Powered Offering Management
How can product and service offering leaders use Generative AI to improve market discovery and offering development cycle times?
AI for Predictive and Proactive Support
How can Field and Support Service organizations leverage AI to recognize patterns and anticipate needs?
Content Development: From AI to Z
How can Education Services teams accelerate content development with Generative AI and other evolving capabilities?
AI-Powered Offering Management
How can product and service offering leaders use Generative AI to improve market discovery and offering development cycle times?
Additional Journeys
AI for Predictive and
Proactive Support
How can Field and Support Service organizations leverage AI to recognize patterns and anticipate needs?
Content Development:
From AI to Z
How can Education Services teams accelerate content development with Generative AI and other evolving capabilities?
AI-Powered Offering Management
How can product and service offering leaders use Generative AI to improve market discovery and offering development cycle times?
Additional Journey
How can product and service offering leaders use Generative AI to improve market discovery and offering development cycle times?
Covered in this journey:
How can generative AI drive stronger offer/market fit?
How can incorporating AI improve overall time to market?
How can generative AI improve tangible value realization?
Define the Problem
By clearly identifying the business challenge, we can start tackling it.
October 2023
Blog
How is AI currently disrupting the workflows of offering management, and how can organizations harness its potential without getting overwhelmed by its complexities?
Hal Stanley
Launch Discovery
With Quick Polls, interviews, and more, here’s where we dig deep into the facts and contributing factors.
October 2023 - January 2024
Quick Poll
Our Quick Polls are where we start to gather the data we need to begin formulating lasting solutions.
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Quick Poll Insights
We’re ready to present the results and initial indications from Quick Poll 1!
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Survey
Our Industry Surveys are how we gather comprehensive, up-to-date information on the industry trends influencing our journeys so we can determine the best way forward.
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Develop the Theory
With data in hand, our researchers and analysts can start developing and/or enhancing frameworks.
February - April 2024
Webinar
Registration
Open
On-demand
Ready to talk details? So are we! Our Research Journey webinars are your chance to learn more about the ins and outs of each Journey in a live, focused setting.
Thomas Lah
Survey Insights
Our Survey Insights are how we present a high-level view of our findings from our Research Journey Surveys, including results and key data.
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Survey Insights
New
Our Survey Insights are how we present a high-level view of our findings from our Research Journey Surveys, including results and key data.
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Research Paper
Our Research Journey includes an in-depth Framework Paper that provides an overview of the challenge we’re solving and illuminates the path forward.
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Guide the Industry
Correlations to financial results lead to conclusions that will help your organization tackle this business challenge.
May 2024
Research Paper
Member-Only
It’s here! Our research paper concludes the Journey and delivers industry-validated, board-ready insights. TSIA Members will receive the full report—you don’t want to miss this!
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Research Paper
Our abridged research paper provides a free high-level snapshot of this Research Journey’s findings—but remember, TSIA Members receive the complete report, so don’t miss out!
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Conference
This is where our Research Journey will come to life in an interactive forum! Learn more about AI-powered offering management from TSIA experts—and each other.
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TSIA Research Journeys are our initiative to solve the top problems plaguing the tech industry today. Join us as we launch discovery research, build practical theories, and deliver industry-validated, board-ready insights designed to help empower every tech company.